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The World Of Social Media

Social Media Facts in 2021:

  1. 3.5 billion social media users worldwide
  2. Facebook is the most popular social media platform
  3. 90.4% of Millennials, 77.5% of Generation X, and 48.2% of Baby Boomers are active social media users
  4. Users spend an average of 3 hours per day on social networks and messaging
  5. 73% of marketers believe that their efforts through social media marketing have been "somewhat effective" or "very effective" for their business
  6. 54% of social browsers use social media to research products
  7. 71% of consumers who have had a positive experience with a brand on social media are likely to recommend the brand to their friends and family
  8. 49% of consumers claim that they depend on influencer recommendations
  9. 500 million daily active Instagram Stories users in January 2019
  10. 91% of all social media users access social channels via mobile devices

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Success Stories

  • Oreo 100th Birthday

    29 June, 2012

    87K News Feed on Facebook, reaching 8.5 million people. #OreoMoment trends on Twitter, reaching 15 million people worldwide
  • Honda Oman

    11 June, 2012

    Creating Quiz on Facebook, get 2000+ new Facebook Like and reaching 150,000+ people in one month
  • Coca-Cola Facebook Community

    16 April, 2012

    Coke's Facebook Comunity grew from 2.3 million fans to 18 million+ fans